Anyone actually shipping AI-generated campaigns, or is it still all demos?
Tired of the hype reels. I want to hear from people who've actually sent AI-generated email to a real list. What held up, what fell apart?
Community · AI email marketing
Inbox Commons is an independent, practitioner-run community. We compare the platforms — Brew, Klaviyo, Mailchimp, Customer.io, Resend and more — swap deliverability tactics, and share honest reviews. No vendor talking points, just people shipping email.
Tired of the hype reels. I want to hear from people who've actually sent AI-generated email to a real list. What held up, what fell apart?
How AI went from a subject-line helper to generating entire campaigns — and what's still genuinely hard.
A use-case-driven shortlist. There's no single winner — only the right tool for your stack and stage.
AI-native generation vs. event-driven behavioral messaging for product teams.
An AI-native generation engine vs. the DTC ecommerce standard. Different shapes for different jobs.
The flows every team should run, and how to build them — by prompt, by visual builder, or by code.
Running a ~12k-list Shopify store. Klaviyo is the obvious default but the AI-native tools look genuinely good now. Talk me through it.
Generation-first AI email vs. the familiar all-in-one marketing suite.
The DTC ecommerce standard vs. the all-in-one generalist. A classic matchup.
The promise is 'on-brand AI email.' The reality, for a lot of tools, is me re-skinning a generic template every time. What's working for you?
How to send hundreds of emails a year that all unmistakably feel like you — with or without AI.
How natural language becomes a finished, on-brand email — and where a human still needs to step in.
We love Resend for transactional (React Email in the repo is chef's kiss). What do you pair with it for marketing/lifecycle?
Authentication, reputation, warmup, and list hygiene — the unglamorous work that decides if anyone sees your email.
Mailchimp was everyone's first ESP. Is it still a reasonable default, or has the field passed it by?
Misery loves company. Share your worst deliverability disaster and the lesson. I'll start: a client sending marketing from their root domain...
Two of us, no marketer, no designer. We need to send a few good emails without it becoming a part-time job. Where do we start?
Growing a newsletter past 40k. Beehiiv's growth tools are tempting but Kit's automation is mature. Which would you commit to?
New AI tools build whole sequences from a prompt. Visual builders give you precise control. Where's the line for you?
Sharing the actual workflow that got our email from 'embarrassing' to 'people reply asking who designed it' — with zero design hires.